VideoStoryboard

1-minute marketing video · 9 scenes · 60 seconds total · host on YouTube (unlisted) and submit the link via YouNoodle

60s

Runtime

Scenes

–

Script words

Jul 20 noon

Deadline

YouTube

Platform

Timeline — 60s

HookProblemProductProofCTA

0:001:00

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Dimly lit nurse station. Rows of room indicators on a wall panel. One light pulses amber. Nurse looks up.

Wide → zoom

Night Shift

Hook0:00–0:07

Every night, nurses watch over dozens of residents — alone, with too little time, and too few eyes.

Text on dark: '1 in 3 seniors falls each year. Half go undetected for hours.' Fades in line by line.

Typography on dark

The Gap

Problem0:07–0:12

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ellamemory.com loads on a tablet. Dashboard populates — resident cards, live alert feed, room status.

Screen capture

Solution Reveal

Product0:12–0:20

Ella Memory gives every care team a real-time intelligence layer — without a single camera.

Fall alert fires. Nurse taps — sees room ID, timestamp, confidence score. Acknowledges. Clock shows 2:14 AM.

Screen close-up

Alert in Action

Product0:20–0:30

10s

When a resident falls, Ella detects it instantly. The nurse sees exactly which room — and responds.

Ella AI chat open. Nurse types: 'Any overnight movement in Room 14?' Ella replies with a movement summary.

Screen capture

Ella AI

Product0:30–0:37

And when questions come up overnight, Ella answers them.

Small radar sensor mounted at ceiling corner. No camera. No wearable. A hand holds it for scale.

Product close-up

The Sensor

Product0:37–0:43

No cameras. No wearables. Just a radar sensor the size of a deck of cards.

Clean white card: UMN logo · IRB Approved · $248K ODAT Grant · PCT Patent Filed. Each appears in sequence.

Logo / typography

Credibility

Proof0:43–0:49

Backed by the University of Minnesota, IRB-approved, and funded by a $248K research grant.

Team photo or illustrated portraits. Names and roles appear as lower-thirds. Confident, unhurried.

Team shot

The Team

Proof0:49–0:54

We're Ambient Intelligence — engineers, clinicians, and designers building the future of care.

ellamemory.com on screen. Ella wordmark centered. 'Ambient Intelligence' below in fine type. Clean fade.

End card

Call to Action

CTA0:54–1:00

See it live at ellamemory.com.

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